Linda Ikeji’s Blog: 8 Lessons for Beginners

Blogging is one of the most popular tools of self-expression in today’s digital-propelled age. Several bloggers around the world have find their unique voice through blogging on topics that are of interest to them.

Many of these bloggers have been able to fund their dream lifestyle through blogging. In Nigeria’s blogosphere, one name that holds sway is Linda Ikejis’s Blog.  Very few people in the blogging industry have been able to attain here level of success and popularity as this renown Nigerian blogger.

Linda Ikeji launched her blog in 2006 as a means to chronicle her personal experiences, journal her thought processes, and opinions.  But with time, the blog evolved into being the number one news blog, entertainment, lifestyle, and all things gossip in Nigeria and Africa.

___

Linda Ikeji Blog Lessons

Our drift with this piece is to help you doscover in a jiffy, some important lessons from Linda Ikeji becoming a successful blogger.

#1: Pick a Unique Niche

Before diving into blogging, it’s critical to identify your niche that is peculiar to your interest, passion and goals. This process itself can be confusing and the same time limiting the whole process of getting started.  But you need not overthink it, the four key principles to picking a blog niche are;

• Your passion and interest
• Audience demand
• Monetization potential
• Opportunities

___

Based on the above, you need to take a deep introspection to come up with the niche that fits well with all four factors above. Meaning, you should start a blog in a submarket that is of interest to you and one that falls within your passion. It should have a significant audience to attract, monetization possibilities to earn you some passive income to sustain yourself as a blogger, and with possible opportunities for expansion and growth in the future.

Your blog’s niche should be in a topic or market that you can make content passionately on without burning out fast. Hence, a lot of consideration should be put into choosing a niche as this will help you attract a relevant and dedicated audience that fuels your growth.

___

#2. Prioritize creating quality content

Creating engaging and thought-provoking content should be your number one priority as a blogger. Every blogger who wants to be successful is required to put in a lot of effort when it comes to blog content creation.

Your audience is not in for what they can find somewhere else, they want some unique viewpoints on subjects and issues. In essence, make it a priority to create a top-notch content platform that resonates with your audience, and one that makes them to constantly come back to your page.

___

#3. Publish consistently

The key to succeeding in any business venture is consistency, and blogging is not an exception.  In the beginning, Linda Ikejis’s blog started as a personal online diary for her thoughts on various topics.

But due to the fact that she shows up every with a unique twist to serving gist and new content, she was able to turn her blog into a money-spinner, raking in millions monthly.  To help you maintain a consistent schedule, you can set an upload schedule that you can work with easily.It should be one that does not interfere with the other areas of your life.  This way you can create a sense of reliability with your audience.

___

#4. Attract quality targeted traffic

If the purpose of your blog is monetization, then you’ll need a significant number of traffic, and not just traffic, but targeted, organic quality traffic. One of the most reliable ways to have a consistent flow of web traffic to your blog is through Search Engine Optimization (SEO) techniques.

These techniques play vital roles in increasing your blog’s visibility and organic traffic. The starting point is learning to create blog posts that rank.

You can learn more about optimizing your articles with relevant keywords, meta descriptions, alt tags, and link building to improve your search engine rankings.  A great search engine ranking puts your website in the face of various website explorers, thereby increasing your page visitors and also increasing your chances of making money through your blog.

___

#5. Audience engagement is important

The success of a blog site depends heavily on the type of content served by that website. If your content is boring, people are not encouraged to pay return visits.

Therefore, even though you are putting out information, it should be presented in a way that is engaging and thought-provoking.

One of the contributing factors to Linda Ikejis’s success as a blogger is the engaging content from how the content are dished to readers; from gossip to information, entertainment, and lots more. The blog was designed to cater to different people with different interests.

As a blogger, you have to innovate your content creation with the ultimate goal of keeping your audience engaged at all times.

___

#6. Effective social media presence

In today’s society, if you want your business to succeed, you must make proper use of social media platforms.  Everybody is on at least one or more social media platforms today.

You can easily leverage this audience by creating social media accounts to showcase snippets of your work and adding links to your blog website on your social media account.

This way, you can also drive traffic to your blog website, increasing your chances of monetizing your page.  Some of the most popular social media platforms where you can showcase your work today are, Twitter, Facebook, Instagram, and TikTok.

___

#7. Network with Other Bloggers

In any area of your life, the right connections put you in the right position for great opportunities.  As a blogger,  you should invest in creating great relationships with other people in your niche.

Consider occasional collaborations, write guest posts, and also write about other influencers in your industry to gain their attention.

This way, you can share each other’s audience and in turn increase your audience.  It will also help you to build yourself as a blogger and a person, giving you better authority in your niche.

___

#8. Strategic blog monetization

If one of your goals as a blogger is to make a profit, then you should explore various avenues to make income.  Linda Ikeji was able to monetize her blog by having in place various monetization strategies such as sponsored posts, affiliate marketing, advertising, and sales of digital products.

Google AdSense is the easiest way to monetize your blog today. Other reliable and better way includes affiliate marketing, which allows you to earn from promoting the products of other people.  As your audience grow, you are open to get more advertisement gigs to start making big bucks with your blog.

However, it’s important to keep the authenticity of your blog and not allow the financial aspect of the business to k*ll the momentum.  Only promote products that are relevant to your brand and industry.

___

There you have it!

Blogging can be lucrative if you can avoid grave blogging mistakes. It works for both publishers seeking to monetize their blogs through sponsored and display ads and business bloggers seeking to blog to generate leads for their businesses.

When approached professionally, it can be a very rewarding endeavour, but it requires thorough planning, dedication to push through, and learning what works and implementing them.

By understanding the essential aspects involved, you can be assured of your success as a blogger and create a platform that resonates with your audience.

Remember, the journey may be challenging, but the rewards will be worth it. Linda Ikeji’s Blog has undoubtedly made its mark in the blogging world.

She proved that succeeding in the blogging community was a possibility.

With consistency, engaging content, social media promotion, effective monetization strategies, adaptability, and brand building, you can also achieve this seemingly impossible feat.

___

Need a Powerful hosting to support your blogging Journey? ThriveHost remain your reliable and choicest web hosting partner in Nigeria. Check out our turbo performance web hosting plan, packed with all the important tools to help you thrive as a blogger.

Pocket-friendly hosting plans: